Built to Make Branded Merchandise Easier to Execute

Branded merchandise, a Monarch73 gift box being packed in a warehouse, and labeled cartons palletized for shipment — product, packaging, fulfillment and delivery in one frame

Monarch73 helps organizations source, produce, package, store and distribute branded merchandise through one accountable partner. From a single high-volume project to an ongoing multi-location program, we manage the details behind the merchandise so your brand shows up consistently — wherever it needs to go.

  1. Source
  2. Produce
  3. Quality control
  4. Kit
  5. Store
  6. Fulfill
  7. Deliver

Why Monarch73 Exists

Branded merchandise looks simple when you see the finished product. Behind it are dozens of decisions — product selection, pricing, artwork, color, samples, production, quality control, freight, inventory, packaging and delivery — and most of them have to be right before anybody sees anything at all.

Monarch73 was built to bring those pieces together. Instead of asking a client to coordinate a supplier, a decorator, a warehouse and a freight company, and to be the only person who knows how the pieces fit, we provide one point of accountability from the first brief to the final delivery.

The product is what people see. The execution behind it is what makes it work.

Locations in one program
200+
Pieces in one campaign
45,000
Individual recipients
3,000+
Continents reached
3

What We Believe

  • The product should have a purpose

    Merchandise should support an objective, not simply carry a logo. If nobody can say what it is for, the answer is usually fewer, better things.

  • Details matter

    Color, placement, packaging and presentation decide how the brand is read. They are the difference between a gift and a giveaway.

  • Deadlines are real

    An event date, a hotel opening or an employee's start date does not move because production ran late. The schedule is built backwards from the date that cannot move.

  • Scale shouldn’t cost consistency

    Five hundred pieces or fifty thousand, the brand standard stays the same. As the volume increases, consistency matters more rather than less.

  • Execution is part of the product

    The merchandise is not finished until it reaches the right person or the right place, in the state it was meant to arrive in.

  • Say what is actually true

    What a program can carry, what a date supports, and what it will cost. A partner who agrees to everything is the one who tells you late.

Mission & Vision

Our mission is to make complex merchandise programs simple to execute. We bring product sourcing, production, brand control, packaging, inventory and distribution together so an organization can run branded merchandise through one reliable partner.

Our vision is a better way to manage branded merchandise — to be the merchandise infrastructure behind organizations that need their brand delivered consistently across people, locations, events and programs.

One Partner Across the Merchandise Lifecycle

Eight services, one sequence, one team accountable for it.

One partner across the merchandise lifecycle — a diagram running from a client brand through Monarch73 to eight stages — source, produce, brand, package, store, order, fulfill, deliver — and out to employees, clients, locations, events and customers
  1. Source
  2. Produce
  3. Brand
  4. Package
  5. Store
  6. Order
  7. Fulfill
  8. Deliver

Built Around How Organizations Operate

Six sectors, six different ways merchandise actually gets bought.

Built for the Teams Making It Happen

Merchandise is rarely somebody's whole job. It is usually a responsibility on top of one.

  • Marketing

    • Campaigns
    • Brand merchandise
    • Client programs
    • Events
  • HR & people

    • Onboarding
    • Recognition
    • Employee merchandise
    • Allowances
  • Procurement

    • Bulk orders
    • Specifications
    • Vendor consolidation
    • Documentation
  • Events

    • Attendee merchandise
    • Staff apparel
    • Venue delivery
    • Ship-to-show
  • Operations

    • Inventory
    • Multi-location distribution
    • Warehousing
    • Replenishment
  • Guest & customer experience

    • Welcome gifts
    • VIP programs
    • In-room merchandise
    • Branded touchpoints

How Merchandise Gets Done

What one partner from brief to delivery actually involves.

How merchandise gets done — eight photographs of the process in order: discover, source, approve, produce, quality control, store, fulfill and deliver
  1. Discover

    Audience, goals, quantity, budget and the date it has to be there.

  2. Source

    Products, materials, production route and packaging that fit the brief.

  3. Approve

    Samples, artwork, colors and specifications, signed off before anything is made.

  4. Produce

    Manufacturing and decoration, with color held across the whole run.

  5. Quality control

    Inspected against the approved sample rather than a general standard.

  6. Store

    Received into inventory where the program releases over time.

  7. Fulfill

    Kitting, pick and pack, personalization to each order's specification.

  8. Deliver

    Bulk, multi-location, individual or to a venue, with tracking.

Built Through Real Programs

Five programs, five different things to prove.

  • Shake Shack

    200+Locations

    40,000 components from one production run

  • Amazon

    8,000Event pieces

    One event date that could not move

  • NYPD

    45,000Pieces

    Nine product categories, one campaign

  • Air France + KLM

    5,000Custom notebooks

    Two global brands to one specification

  • Spotify for Artists

    3,000+Recipients

    Addressed individually across three continents

Explore Our Work

Scale Doesn’t Mean Just One Thing

Only one of these six is about quantity.

  • Quantity

    Thousands of identical products held to one standard from the first carton to the last.

  • Complexity

    Nine different products in one program, each reading as the same campaign.

  • Locations

    One production run divided and routed to every site that has to receive it.

  • Recipients

    Individual fulfillment, addressed and tracked one person at a time.

  • Geography

    Domestic and international, with the documentation each border needs.

  • Time

    Fixed event and launch dates that were announced before anyone was asked to quote.

The execution model gets built around the program.

Why Organizations Choose Monarch73

  • One accountable partner

    Product through delivery, with one team answerable for the whole of it rather than a chain of suppliers pointing at each other.

  • Brand control

    Artwork, color, decoration and presentation held to the standard your brand team approved, on every run.

  • Flexible production

    Domestic sourcing through fully custom manufacturing, chosen against the quantity, budget and date.

  • Built for scale

    Small premium programs and large-volume production run through the same process and the same checks.

  • Multiple delivery models

    Bulk, multi-location, individual and to a venue — from the same production run.

  • Ongoing infrastructure

    Warehousing, inventory, eStores and fulfillment, so a program keeps running between orders.

Where We’re Based Doesn’t Limit Where We Deliver

Monarch73 is based in San Juan, Puerto Rico, and supports programs across the United States and internationally — single-location bulk deliveries, multi-location distribution, individual-recipient fulfillment and delivery into venues and advance warehouses.

The Spotify for Artists program reached more than 3,000 individual recipients across the U.S., Europe and Asia; the Shake Shack program divided a single production run across more than 200 restaurants.

Where we're based doesn't limit where we deliver — a world map with routes running from San Juan, Puerto Rico to the United States, Europe and Asia, above four delivery models — bulk, multi-location, individual recipients and event or venue